About Our Soft Serve Journey

YaYa’s Classic Soft Serve is more than an ice cream trailer—it’s a family-owned business built on joy, community, and a love for making people smile. Founded in March of 2023 and operated by YaYa’s Investments LLC, YaYa’s Classic Soft Serve began as a simple idea: serve great soft serve ice cream and create happy moments wherever we go. The business has since rebranded, but our mission remains the same.

Owned and operated by Patricia Hansen—a wife, mother, and grandmother—YaYa’s Classic Soft Serve truly lives up to its name. There’s nothing better than seeing kids, families, and entire communities light up over a classic swirl of soft serve. What started as a great first job as a teenager, became a passion and a rewarding way to connect with people of all ages. You’ll find YaYa’s Classic Soft Serve at fairs, festivals, street events, corporate gatherings, and sporting events throughout Central and Northern California and Western Nevada. From small-town celebrations to large-scale events, we bring friendly service, reliable operations, and timeless treats everyone loves. At YaYa’s Classic Soft Serve, every cone is served with care—and every event is a chance to make memories, one swirl at a time. 🍦